Education and qualifications
- Nikolay graduated from Saint Petersburg University of Management and Economics with a bachelor’s degree in Advertising and PR.
- Nikolay is currently completing his master’s degree in Marketing Innovation at ITMO University.
- Nikolay has more than 4 years of experience in branding and digital marketing.
Projects and practice
Nikolay has significant experience in:
- Primary analysis of clients’ and competitors’ brands’ level of protection, searching for brand allusions and mimicries;
- Development of marketing and PR strategies;
- Market research of customers and competitors;
- Optimization of marketing related processes.