Nikolay Shevchenko

BRAND MANAGER

Education and qualifications

  • Nikolay graduated from Saint Petersburg University of Management and Economics with a bachelor’s degree in Advertising and PR.
  • Nikolay is currently completing his master’s degree in Marketing Innovation at ITMO University.
  • Nikolay has more than 4 years of experience in branding and digital marketing.

Projects and practice

Nikolay has significant experience in:

  • Primary analysis of clients’ and competitors’ brands’ level of protection, searching for brand allusions and mimicries;
  • Development of marketing and PR strategies;
  • Market research of customers and competitors;
  • Optimization of marketing related processes.